At the 2019 Frankfurt Motor Show, the BMW Group, with the theme of “Future Driving Fun”, demonstrated the company’s strategy and layout in promoting the development of various drive systems and flexible production systems under the guidance of the new “First Strategy”. In addition, the innovative luxury lineup made a shocking debut, showing the latest achievements and industry leadership in the field of future travel innovation of D+ACES (new design + new four modernizations).
Mr. Zipse, Chairman of the BMW Group, said: “The BMW Group is leading the future of mobility. We have established the next milestone in electric mobility: by 2021, the goal is to deliver 1 million electric vehicles to customers around the world. At the same time, We hope to be able to provide customers with all relevant power transmission technologies: including traditional internal combustion engine systems that create industry efficiency benchmarks, pure electric drive systems, plug-in hybrid systems, and hydrogen fuel cell vehicles that will be launched in the future. BMW believes that electric mobility will Make an important contribution to climate protection, and customers will play an important role in this process-only technologies that customers are willing to buy and use can truly change the world. We expect to launch the next generation of hydrogen fuel cell electric drive technology in 2022, and invest in Small-scale mass production.”
At the Frankfurt Motor Show, BMW focused on demonstrating its attitude and strategy for future mobility technologies. BMW believes that customers will have different needs for travel in the future, and the company will provide a variety of travel methods to meet different customer groups, and try to penetrate into all aspects of life with rich digital innovations and travel services, so as to provide a comprehensive and seamless travel experience . The BMW i Hydrogen NEXT concept car exhibited for the first time in Frankfurt looks forward to the planning and vision of the BMW Group in the use of hydrogen energy; while the BMW Vision M NEXT concept car is unveiled to the public for the first time, bringing BMW M into the era of future mobility. The world premiere of the BMW Concept 4 concept car demonstrates the heritage and innovation of the BMW coupe, and expands BMW’s new design language to a new dimension. The new BMW X6 also made its world premiere at the Frankfurt Motor Show, further promoting the product offensive of the BMW X family, and further enhancing the sporting spirit and majesty of the X family.
BMW i Hydrogen NEXT hydrogen fuel cell concept car: opening up the era of hydrogen energy and laying out a new direction for future travel
As a leader in the field of electric vehicles, the BMW Group is making multi-faceted preparations for future mobility, and the BMW i Hydrogen NEXT hydrogen fuel cell concept car unveiled at the Frankfurt Motor Show is a powerful proof of this. The BMW Group believes that new energy drive systems will coexist for a long time in the future, because no single solution can meet the all-round travel needs of global customers. Therefore, the company is developing vehicles using hydrogen fuel as a complement to pure electric vehicles and plug-in hybrid models, which jointly promote the BMW Group’s vision of zero-emission mobility as part of its comprehensive future mobility strategy.
BMW’s hydrogen-powered fuel cell electric vehicle (FCEV) can provide unlimited zero-emission travel, and has a similar experience to traditional fuel vehicles: refueling takes less than four minutes, can be used for long distances, and climate conditions have no impact on vehicle performance. This means customers can enjoy the same mileage in summer as in winter. Currently, the relevant infrastructure is still in the early stages of development in most countries.
In 2022, the BMW Group plans to launch a small-scale mass-produced model based on the current BMW X5 to bring the next-generation hydrogen fuel cell electric drive system to the market. The BMW i Hydrogen NEXT hydrogen fuel cell concept car is just an attempt and prospect for future mass-produced models. The BMW Group expects to start providing fuel cell vehicles to customers as early as 2025, but this largely depends on market demand and external conditions.
BMW Vision M NEXT concept car: interpretation of the future of “pure driving pleasure”
At the “#NEXTGen Future Summit” held in Munich at the end of June, BMW showed the BMW Vision M NEXT concept car, announcing that M will also embrace the “four modernizations”. Visitors to the IAA 2019 can now also get a glimpse of the future trends of the BMW M brand. BMW Vision M NEXT represents the embryonic form of BMW’s future driving experience, and it is also the most sporty form of electric vehicles.
The concept car uses an advanced plug-in hybrid, and its Power PHEV drive system can switch between electric all-wheel drive and pure rear-wheel drive, providing pure electric drive or powered by a powerful four-cylinder gasoline engine Delivering power that opens up new dimensions of sporty driving. The 600 horsepower system output power allows the car to accelerate from 0 to 100 km/h in just 3 seconds; just press a button to activate the BOOST+ mode to further increase the output power and bring a more exciting performance experience. The maximum cruising range in pure electric mode is 100 kilometers. Therefore, whether BMW Vision M NEXT is commuting in the city or going on vacation in a further place, most journeys can be completed with zero emissions on the vehicle side.
BMW Concept 4 concept car: a bold further evolution of the new design language
The BMW Concept 4 concept car represents the future evolution of the BMW Group’s design DNA, combining dynamic, luxurious and evocative design elements to give a glimpse of the style of a modern BMW coupe. Mr. Hoydunk, Senior Vice President of BMW Group Design, said: “The BMW Concept 4 concept car represents the essence of BMW brand design. Perfect proportions and precise and clear design are combined here.”
The most eye-catching feature on the front face is the longitudinal kidney grille, whose shape and design features pay homage to the legendary BMW 328, BMW 3.0 CSi and other models, highlighting the long and successful history of BMW coupe. history. BMW Design Director Duke said: “The grille has always been an iconic feature of BMW vehicles, and the Concept 4 concept car reinterprets it in a confident and elegant way.” The combination of the grille gives the front face a strong BMW personality. The headlight LED elements reduce the conventional glass cover decoration, but are integrated into the body like a 3D sculpture.
The BMW Concept 4 showcases BMW’s classic body proportions in their most modern form. The long bonnet, long wheelbase, smooth roofline and short overhangs create a modern, elegant and dynamic coupe silhouette. The expressive Forbidden Red was chosen for the body color, which accentuates the vivid design of the body surfaces – casting a rich, lustrous red in the light, while the shadows create an almost black effect and sharp contrast.
All-new BMW X6: Renewed and upgraded, continuing the brilliant success of the “Year of X”
Twelve years ago, a mysterious concept car unveiled at the Frankfurt International Motor Show unveiled a new segment in automotive history – the all-around coupe (SAC). This car successfully combines the flexibility and versatility of a SAV model with the charming fastback design of a coupe. This is the most subversive model in the history of the BMW family, the BMW X6.
Twelve years later, at the Frankfurt International Motor Show, the brand new third-generation BMW X6 ushered in its world premiere. The all-new BMW X6 adopts the brand-new BMW family design language, bringing a more dynamic and fashionable design. The lines on the side of the body extend to the slightly raised rear, creating a swooping body posture, endowing the new car with a sporty, powerful and impressive trendy style. It is worth mentioning that the new car shows the illuminated BMW kidney grille for the first time, which is unique under the night.
As the pioneer and leader of the luxury sports car segment, the BMW X6 has gained a large number of loyal fans around the world. The luxury configuration and other aspects have been comprehensively improved, which is bound to inject new vitality into the BMW X family.
As the global leader in electromobility, the BMW Group has led the development of the electric field since 2013 with the groundbreaking BMW i brand. Today, the BMW Group has fully applied the concept of “flexible production” to realize the collinear production of pure electric vehicles, plug-in hybrid electric vehicles and internal combustion engine models, so as to respond to changes in market demand. By the end of this year, more than 500,000 BMW Group electric vehicles are expected to be driving around the world. With a century-old spirit of innovation, BMW will continue to challenge the past and open up new frontiers. Under the guidance of the new “First Strategy”, BMW will continue to advance in the direction of innovation represented by D+ACES, and promote the implementation of future travel around the world.