At this year’s Frankfurt International Motor Show, Land Rover officially released a new generation of Defender. The controversy over the new generation of Land Rover Defender naturally focuses on whether it is a “Defender” or a “Little Nurse”. A few days ago, Land Rover officially released the pre-sale price of the new Land Rover Defender.
According to Land Rover’s official information, the new generation of Land Rover Defender will provide three configuration levels. Among them, the starting price of the entry-level model is 49,900 US dollars, or about 353,000 yuan.
The entry-level model comes standard with steel wheels, full-time four-wheel drive, all-terrain response system, electronically adjustable air suspension, steep descent, dual-zone air conditioning, LED headlights, all-terrain tires, automatic emergency braking system, etc. From the perspective of configuration, the entry-level version of the new generation of Land Rover Defender is fairly rich.
However, judging from Land Rover’s consistent product sequence structure, it will also provide a series of optional kits as options, including accessories such as explorer suits, adventure suits, luggage racks, etc., so the price of each new Land Rover Defender is also They are all very different.
Taking the North American market as an example, the price of a full set of kits is about 121,070 US dollars, or about 855,000 yuan. There is a huge price difference between it and low-end models.
How should I put it, the rich package equipment makes the new generation of Land Rover Defender stand out with its off-road style as a fashion highlight. It is undeniable that it is indeed more capable off-road than the previous generation of Land Rover Defender, but at the same time, it will no longer be suitable for off-road.